Get Loaded logo designed by Kathleen E. Wilson | © 2013

Logo | Get Loaded

Type-based logo designed for Get Loaded, a unique laundromat and cocktail bar. Fun colors and trendy typefaces—Cocktail Bubbly and Consolas Bold—used to represent the jovial spirit of the establishment and help attract young, responsible adults to this local, urban business.

Franklin Gothic Specimen Poster designed by Kathleen E. Wilson | © 2013

Typeface Specimen | Franklin Gothic

This typography-inspired image pays homage to the Franklin Gothic font. The unique characteristics of Morris Fuller Benton’s crafted typeface and its differentiating letterforms are pronounced and highlighted with descriptive phrases in a simple black and white design.

Verizon HMC Email redesigned by Kathleen E. Wilson | © 2011

Email Marketing | Verizon Communications

Email-on-demand template written and designed for Verizon Home Monitoring and Control service. Descriptive content and standard images based on product hierarchy are used to illustrate service benefits. This email-on-demand is marketing collateral distributed nationally to thousands of consumers requesting information about Verizon’s home security service. Case Studies further highlight communications success with Verizon.